How to Set Up the Value Per Lead by Lead Source Report

The Value Per Lead by Lead Source template gives you clarity into how much a lead is worth x number of days, weeks, or months after they are created as a contact in your system.

Search for the Value Per Lead by Lead Source Template

To begin, click the “+” icon on your Dashboard and type value in the search bar. Then select the Value/Lead By Lead Source template.

search for the report in the template library

Chart Tab

There are four chart types. You can also choose to stack the data by clicking the box.

select the display type from the drop down

You have the option to display the two averages of your data by clicking the Show Total Number box.

show the average in the top right hand corner of the page

Options Tab

Navigate to the Options Tab and input the lead sources you wish to measure and decide how long you want to track revenue.

select the lead sources you want to track

Next, determine your revenue calculation. You can either select “Use Invoice Totals” or “Use Payments Totals“.

select the revenue calculation type

Now you need to tell Graphly when to begin counting data as well as when to display it. This is done in the Contact created from area.

select your date range

Lastly, select which value to show. There are three options: Show the value per lead, Show the value per customer, or Show both.

select the value to show on the report

Criteria Builder Tab

For ultimate control and customization, use the Criteria Builder to include additional rules and requirements to the report.

use the criteria builder to filter the report further

Once you have your criteria set, click Save Preferences on this Widget.

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