How to Set Up the Facebook Relevance Score Report

The Facebook Relevance Score template shows you the relevance score of your ads.

Chart Tab

From the chart tab you’ll see that there are six different types of charts to choose from.

select the display type

We also have the ability to show the relevance score in the upper right hand corner by checking this box.

select the checkboxes to display them in the top right of the report

Options Tab

Now let’s head to the “Options” tab.

First, we need to select the Facebook account we would like to build our report for.

Select your ad account

Next, we can narrow our results by looking at specific campaigns, ad sets, and ads.

select the campaigns, ad sets, and ads you want to track

Under the Aggregate Data section, a unique line will be created for the option we select.

choose which value to aggregate the data by

On the right hand side we will choose our date range.

select your date range

Criteria Builder Tab

To add additional specifications to your report use the “Criteria Builder” tab.

use the criteria builder to filter the report further

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